
Apprenticeships at City College Brighton and Hove
Charley Heasman is doing a Level 2 apprenticeship in Business Administration with Brighton digital marketing specialists Upstream Connections and is delighted that she decided to take the apprenticeship route. “I knew I didn’t want to go to university,” explains Charley, 18. “I think employers look for someone with work experience.” After one of her tutors remarked on her people skills, Charley started researching local apprenticeships. “With A Levels in Business Studies, English Lit and History, I was looking for on-the-job training in the areas I find most interesting – marketing, HR and business management.”
Charley saw the position of Operations Assistant at Upstream on the City College website and applied online. After an interview with Upstream’s Operations Manager, Ruth Perrett, she was offered the job and started in September. As overseers of the apprenticeship programme, City College assessors provide Charley with ongoing support and education for the 12-month apprenticeship.
As a multilingual SEO agency, Upstream Connections helps clients to improve their online presence and search engine rankings. It’s a relatively small company, so Charley gets involved with all aspects of the business. “On the HR side of things, I help sift recruitment CVs, manage payments to our freelancers and deal with phone queries. But I’ve also compiled end-of-month client reports and done some proofreading for our European colleagues. I’ve even organised the Christmas party!”
Operations Manager Ruth agrees that the apprenticeship is proving to be a success: “We’re really enjoying having Charley as part of the Upstream Connections team. She’s enthusiastic and willing to learn, and it’s brilliant to see her putting what that she learnt in her A Levels into practice in an office environment.”
So, would Charley recommend an apprenticeship to other young people? “Definitely,” she says. “I’ve already learnt so much. It’s great to get the experience and the QCF qualification in Business Administration. It’s such a confidence boost too – now I know that I am capable of doing whatever anyone asks of me.”
If you’d like to find out more about apprenticeships, contact Sarah Easy on 01273 667788 x 617 or email SEA@ccb.ac.uk